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Privacy Policy for AppLearn Adopt, Digital Adoption Platform



Last Updated: 06/12/2023


At AppLearn®, safeguarding your privacy and ensuring the security of your data is of utmost importance to us. This Privacy Policy outlines our commitment to handling and protecting your personal information in compliance with the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other relevant data protection laws.


1) Introduction


This Privacy Policy applies to the use of our online Adopt platform (referred to as 'the service') and explains how we collect, use, store, and share data. By accessing or using our services, you agree to this policy.


2) Who are we


We are AppLearn® Ltd, located at Riverside House, Kings Reach Business Park, Yew Street, Stockport, Cheshire, SK4 2HD. Our group companies include AppLearn Inc and YesElf S.R.O. We specialize in providing a digital adoption software solution, Adopt, delivering tailored training and support within your organization's application.


We are committed to compliance with GDPR, and our practices align with SOC2, ISO27001:2013, Cyber Essentials, GDPR Ready, and CSA STAR standards.


3) Data Collection


We collect the following information necessary to provide tailored training content through our Adopt platform, in collaboration with your organization's security systems:


  • UniqueID – We strive to prevent direct identification.
  • Role – To customize content based on your organizational role.
  • Language – To deliver content in your preferred language.
  • Location – To provide location-specific content, as set by your organization.
  • Email Address – (Admin Console only) Required for login to administrative console and for password reset.


4) Use of Personal Information


We use the collected data to deliver customized training content and generate performance analytics for the supported application. The analytics are not user-specific. Additionally, we employ this data to monitor and enhance the functionality of Adopt.


5) Lawful Basis for Processing


Our processing of your data aligns with the terms specified in the agreement between AppLearn® and your organization, in accordance with the Data Protection Act 2018 (UK's implementation of GDPR).


6) Sharing Personal Data


We do not share your data with third parties unless authorized by the contract with your organization or required by law for formal investigations. We validate requests before sharing data with any requesting authority.


7) Data Storage and Security


Your data is stored in AWS and Microsoft Azure data centers in the US and Europe, respectively. No personal data is transferred from the UK/EU to US data centers. We maintain strict access controls, encryption protocols, and comprehensive backup and recovery plans to ensure data security and integrity.


8) Data Retention


We retain your personal data only for the period necessary to fulfill our services to your organization. Upon the conclusion of our services, we delete the data unless retention is required by law or for specific reasons (e.g., accounting purposes).


9) Your Rights


Under the UK GDPR and CCPA, you have rights regarding your data, including access, rectification, erasure, restriction, portability, and objection. To exercise these rights, please contact us using the information provided in the Contact section below.


10) Use of Cookies and Technologies


We use cookies for authentication, session tracking, and service enhancement. Our cookie policy, available in our general Privacy Notice, details their types, purposes, and information on managing or blocking cookies.


11) Complaints and Contact Information


For any queries or concerns about your data or this Privacy Policy, contact us via:


  • Address: AppLearn Ltd, Arbeta, 11 Northampton Road, Manchester, M40 5BP
  • Email: dpo@applearn.com
  • Phone: +44 (0)8455 202080


You have the right to lodge complaints with the Information Commissioner’s Office (ICO) via ico.org.uk/concerns or by mail to:

Information Commissioner’s Office

Wycliffe House, Water Lane

Wilmslow

Cheshire, SK9 5AF

United Kingdom


12) Review and Updates


This Privacy Policy is periodically reviewed and updated to align with regulatory changes and our practices. Please check for updates regularly.

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